So far, online real estate site Zillow has raised a total of $87 million. And the latest round came this week: Legg Mason led a financing round for $30 million. Other investors included Benchmark Capital and TCV.

Last month, there were about 4.4 million unique visitors. Although, there is no indication about the revenue levels from Zillow.

In addition to Zillow’s traffic growth, the company has seen rapid use and engagement in its community features.
— In the past year, more than one million U.S. homeowners and agents have
“claimed” homes on the site, with most adding additional data such as
updated home facts or remodel information.

— More than 50,000 questions and answers have been asked about homes
since April 2007, and Zillow Discussions has seen more than
40,000 contributions since the feature launched in July.

— Currently 286,000 user-contributed listings are on the site, including
homes for sale by agent, owner and Make Me Move.

— Zillow’s self-service local ad product, Zillow EZ Ads, now has more
than 6,000 individual advertisers.

Zillow employs 155 employees and is headquartered in Seattle, with additional ad sales offices in New York, Chicago, San Francisco, Los Angeles, and San Diego. For more information and commentary from the Zillow team, or to ask a question about the new features, visit the Zillow Blog at http://www.zillowblog.com.

We are frequently asked whether Google is trying to become a national MLS or not. In this interview with InmanTV, Justin McCarthy, Strategic Partner Development Manager of Real Estate for Google, discusses the search engine company’s approach to the real estate vertical, how Google Base attempts to deliver relevant real estate content to consumers and where Google is aiming next with property information aggregation.

We came across this video on Yahoo’s website that discusses what to look for when you are hiring a Realtor.

There are key ways to differentiate yourself as a Realtor, and this video summarizes what home buyers or sellers should look for when they hire a real estate agent. For all you real estate agents out there…keep in mind that this is what your clients are looking for when they are hiring you.

Take note. The game is changing, and you need to differentiate yourself from the pack. How do you differentiate yourself? As they say in the video…”it’s all Internet Internet Internet.”

Want to see how you can stand out from the rest? Go to our main site and see. We’ll help you get there within 48 hours!